Maria Azzolina (second from left), president of the Italy-China Institute, leads a delegation at the 1000 Miglia Experience China event in Guangzhou in November. CHINA DAILY
China's decision to implement a visa-free policy for Italian nationals has significantly simplified travel to the country, providing a welcome boost for tourism and business exchanges. Maria Azzolina, president of the Italy-China Institute, believes the policy will encourage more Italians to explore the vast opportunities China has to offer.
Since December, 2023, when China introduced visa-free access for five countries, including Italy, the list has expanded to encompass 38 countries and territories. This initiative has streamlined travel logistics, reducing both time and financial costs for travelers. Azzolina, who is also the managing director of Private Incentive — a company that facilitates Italian delegations to China — has visited China ten times in the last year. She highlighted the policy's significant impact on removing one of the major obstacles for Italian tourists and business professionals.
"Travelers no longer have to go through the cumbersome visa process, which saves time and money," Azzolina said. "This is especially beneficial for businesses that need to act at the last minute. The visa-free policy eliminates a potential hurdle."
The policy has already begun reshaping travel patterns. Azzolina noted that the elimination of visa requirements has encouraged airlines to expand direct flights between Italy and China.
"From Milan alone, there are now 35 flights weekly to various Chinese cities, including Beijing, Shanghai, Chengdu, Xi'an, and even lesser-known destinations like Zhengzhou," she said. "This makes it much easier for Italian travelers to explore different regions of China. Previously, flights were limited mainly to Beijing and Shanghai, but now the variety of routes reflects increased interest and accessibility."
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